Marketing
We provide the secret sauce...
We specialise in collaborating with small enterprises that have limited financial resources, aiding in the transformation of great concepts into ventures that resonate with a specific market.
Our expertise in marketing spans more than two decades, particularly within the realm of small businesses. This extensive experience equips us with a diverse set of skills to craft compelling value propositions targeted at your ideal customer base. Recognising the value of time, we offer flexible services tailored to your needs—whether it’s managing all marketing efforts, handling select tasks, or formulating strategies that leverage cost-effective resources to help your business expand.
Full roadmap
We steer your business from its initial phase to crafting a solid brand, devising compelling content, and achieving lasting customer engagement with a strategic framework that clients can tailor and evolve independently.
Online plans
We develop an online marketing strategy that integrates social media and SEO, leveraging our expertise as a roadmap and utilizing a variety of online resources to enable your growth without incurring significant expenses.
Marketing Strategy
We will pen your marketing strategy building in a timescale for deployment and walk you through the process.
Experts
We don't like to bang our own drum...but we will. Our small team are experts in helping small projects go in the right direction.
New perspective
We look at your product from a new perspective and often open new channels of potential revenue.
Branding
Create a brand for multiple markets - don't fix yourself to one channel with our Kaizen approach to marketing.
Our Marketing Strategies
Marketing can be very overwhelming to an outsider so we deploy the Kaizen method.
This essentially creates a road map and breaks each element down into small, manageable sections for our clients to understand.
The longer term effect of this is an deeper understanding of the actions which founders can often use on future projects.
Many founders don’t have a marketing plan in place. Too many rely on social media with no defined audience in place – this is a recipe for disaster. We devise a thorough plan to take you to the point of growth.
Marketing undertakes many facets with one of the most important being engagement touch points. For example, consider which channels are most appropriate for your product. B2B has success on Twitter and LinkedIn whilst a b2C product would benefit from Instagram and Facebook and also Google PPC.
Using a story is an incredibly effective way of humanising your product and connecting with the audience. We can build this around your product and market.
AI is set to become an integrated aspect of every business. Use this tool to improve your marketing communications using AI Avatars and content creation.
Time to launch?
Look North Digital will help take your tech product from the screen to the real world. Our founder works with each client to build a marketing plan to suit.
Perhaps you are looking to sell and need to prepare your product – we can help improve your position and ensure your business is appealing.
We work on a project or ongoing basis to suit any client requirement. Drop us an email, pick up the phone or DM us today.