Travel deals & membership
Travel Insiders Club
A daily-updated travel deals platform that curates flight, hotel and holiday offers by UK departure airport, with deal scoring and free email alerts to build a returning membership.
Overview
The shape of the project
Travel Insiders Club curates and publishes discounted travel deals from UK airports, updated daily across flights, hotels and holiday packages. The platform's value is in surfacing the best offers quickly and keeping members coming back.
We built a fast, content-led platform where deals are easy to browse and filter by departure airport and type, with deal scoring to signal quality and email alerts to bring members back when relevant offers appear.
The challenge
What this pattern solves
A deals business lives or dies on freshness and relevance. The platform needed to publish and update deals daily, help users filter to their departure airport and interests, and build a returning audience through alerts, all while staying fast under constantly changing content.
Our approach
The key build and design decisions
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01
Built a content-led deals platform with daily updates and clear, scannable deal presentation.
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02
Added filtering by departure airport and travel type so users see relevant offers fast.
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03
Introduced deal scoring and savings signals to help users judge quality at a glance.
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04
Implemented free email alerts so members are notified of matching deals and keep returning.
Outcomes
What good looks like
- Daily-updated deals presented clearly and quickly
- Relevant offers surfaced by airport and type
- Quality signalled through deal scoring
- A returning audience built through email alerts
Stack
Technology and capabilities
Next step
Building something similar?
Share the platform idea, the users involved and the systems it needs to connect to. We will help shape the route forward.